Scottish Blackface Knitwear
Our knitwear is created using 100% Scottish Blackface wool, the finest grade, sourced from local hill farms. The majestic Scottish Blackface ram, a symbol of strength and endurance, is at the heart of our brand. We draw inspiration from these resilient sheep, crafting knitwear that embraces challenge with warmth and protection.
An iconic breed of our high ground, the Scottish Blackface sheep has endured the wilds of land and weather since beyond the reach of memory. Bold and resilient, their lives are spent out on the hills. A thick fleece keeps them safe from the elements; dry in rain and snow, comfortably cool in summer’s heat.
A mark that captures strength, exposure to the elements, and heritage craftsmanship – inspired directly by the Scottish Blackface sheep and the landscape it survives in.
Rugged • resilient • bold • Authentic • natural • ethical • Warmth • tailored • Adventurous • pioneering
The MERRICK logotype has been individually hand crafted to represent the strong character of the breed and wool – bold with character with traditional and natural colour tones
Branding
Developing the tone and style of a branding toolkit, from identity creation, through to the implementation of all internal & external communications to allow a consistent platform thought-out all marketing material which could include:
